Socially Acceptable – Consumer Behavior – Marketing Quiz

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Carl refrains from drinking alcohol when he is in public because he feels that drinking alcohol is not socially acceptable. He prefers to drink at home with close friends and family. According to the psychoanalytic approach, which of the following is responsible for Carl's behavior?
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Socially Acceptable, The Superego, A group of Students, Consumer Behavior Marketing Quiz

The key terms in this Consumer Behavior course include Psychoanalytic Approach, Socially Acceptable, The Superego, A group of Students, Cohort, Achieved Status, Consumer Behavior – Marketing Quiz


Carl refrains from drinking alcohol when he is in public because he feels that drinking alcohol is not socially acceptable. He prefers to drink at home with close friends and family. According to the psychoanalytic approach, which of the following is responsible for Carl’s behavior?

The superego

The ideal self

The possible self

The ego


The term _____ refers to observable, statistical aspects of populations, including such factors as age, gender, or income.

demographics

traits

psychographics

semiotics


A group of students from different parts of the country started elementary school together. They graduated high school at a time when higher education costs made it very difficult for parents to finance college education. Most of them took loans to complete college. This experience made them financially responsible, and they started saving up early in life. This collective group of individuals can best be described as belonging to the same _____.

legion

cohort

order

unit


Miles was born into a traditional, middle-class family. Miles worked hard as a student and graduated from Harvard Law School. Today, he is considered one among the elite of Manhattan. In the given scenario, Miles worked his way into the social class called _____.

achieved status

desired status

aspired status

ascribed status


A group of students from different parts of the country started elementary school together. They graduated high school at a time when higher education costs made it very difficult for parents to finance college education. Most of them took loans to complete college. This experience made them financially responsible, and they started saving up early in life. This collective group of individuals can best be described as belonging to the same _____.

legion

cohort

order

unit