Critical Task – International Marketing Mgt. – IBUS Exam

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A company is considering selling its products internationally. In developing its initial assessment, what would be a critical task?
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Global Environment, Global Competition, Critical Task, International Marketing Mgt. – IBUS Exam

The key terms in this International Marketing course include, Critical Task, Global Environment , Global Competition, Emerging Markets, Global Business Environment, International Trade, Economic Union Versus a Common Market, International Marketing Mgt. – IBUS Exam


A company is considering selling its products internationally. In developing its initial assessment, what would be a critical task?

Analyzing the import duties in each foreign market

Identifying international customer needs for its products

Developing its international pricing policy

Developing its international payment policies


For the international marketing manager, which two key issues impact the overall complexity of the international marketing task?

Foreign government restrictions and local laws

Foreign government restrictions and foreign laws

Product and service constraints

The global environment and global competition


Assume a U.S. company is successfully exporting to developed economies including Canada, U.K., and Germany. It next wants to sell to emerging markets such as China and India. As it plans its expansion

its current strategy for developed markets may work in emerging markets, but new risks must be considered.

its current strategy for developed markets will not work in emerging markets.

its number one priority will be product adaptation.

entry will be easier than previous markets because in general, risks are lower in emerging markets.


In today’s global business environment

small companies continue to struggle versus large companies.

large companies have decreased opportunities as contrasted with prior years.

large companies now struggle versus small companies.

small companies have increased opportunities as contrasted with prior years.


The principal basis for international trade is

political differences.

 cultural differences.

price differences.

language differences.


The key difference between an economic union versus a common market is

the addition of a common currency.

that it allows free flow of all factors of production.

the addition of a common external tariff.

the addition of more countries


A company is considering selling its products internationally. In developing its initial assessment, what would be a critical task?

Analyzing the import duties in each foreign market

Identifying international customer needs for its products

Developing its international pricing policy

Developing its international payment policies


For the international marketing manager, which two key issues impact the overall complexity of the international marketing task?

Foreign government restrictions and local laws

Foreign government restrictions and foreign laws

Product and service constraints

The global environment and global competition