Statistics Variable – Marketing Research Quiz 8
The key terms of Marketing Research include Statistics Variable.
A third variable that changes the relationship between the variables is called a __________ variable.
Moderator – correct
Participant
Neutral
If the price of CD players in Kansas City range from $59 to $179, the range of these prices is ABOUT:
$238
$3.03
$120 – correct
None of the above
Choose “True” or this answer.
True – correct
False
In this series of numbers, what is the median?
5, 2, 4, 8, 9, 8, 2, 3, 1, 8
3.2
4.5 – correct
5
8
Statistics Variable – Marketing Research Quiz 8
The measure of central tendency that identifies the value that occurs most often is called the:
Median
Mode – correct
Range
Using statistics to make predictions about how a logo redesign may impact sales is an example of ___________ statistics.
Inferential – correct
Descriptive
Informal
Elementary
In this series of numbers, what is the mean?
5, 2, 4, 8, 9, 8, 2, 3, 1, 8
5 – correct
4.5
8
3.2
A third variable that changes the relationship between the variables is called a __________ variable.
Moderator – correct
Participant
Neutral
Internal
If the price of CD players in Kansas City range from $59 to $179, the range of these prices is ABOUT:
$238
$3.03
$120 – correct
None of the above
Choose “True” or this answer.
True – correct
False
In this series of numbers, what is the median?
5, 2, 4, 8, 9, 8, 2, 3, 1, 8
3.2
4.5 – correct
5
8
The measure of central tendency that identifies the value that occurs most often is called the:
Mean
Median
Mode – correct
Range
Using statistics to make predictions about how a logo redesign may impact sales is an example of ___________ statistics.
Inferential – correct
Descriptive
Informal
Elementary
In this series of numbers, what is the mean?
5, 2, 4, 8, 9, 8, 2, 3, 1, 8
5 – correct
4.5
8
3.2