### Statistics Variable – Marketing Research Quiz 8

The key terms of Marketing Research include Statistics Variable.

A third variable that changes the relationship between the variables is called a __________ variable.

Moderator – correct

Participant

Neutral

Internal

If the price of CD players in Kansas City range from \$59 to \$179, the range of these prices is ABOUT:

\$238

\$3.03

\$120 – correct

None of the above

True – correct

False

In this series of numbers, what is the median?

5, 2, 4, 8, 9, 8, 2, 3, 1, 8

3.2

4.5 – correct

5

8

#### Statistics Variable – Marketing Research Quiz 8

The measure of central tendency that identifies the value that occurs most often is called the:

Mean

Median

Mode – correct

Range

Using statistics to  make predictions about how a logo redesign may impact sales is an example of ___________ statistics.

Inferential – correct

Descriptive

Informal

Elementary

In this series of numbers, what is the mean?

5, 2, 4, 8, 9, 8, 2, 3, 1, 8

5 – correct

4.5

8

3.2

A third variable that changes the relationship between the variables is called a __________ variable.

Moderator – correct

Participant

Neutral

Internal

If the price of CD players in Kansas City range from \$59 to \$179, the range of these prices is ABOUT:

\$238

\$3.03

\$120 – correct

None of the above

True – correct

False

In this series of numbers, what is the median?

5, 2, 4, 8, 9, 8, 2, 3, 1, 8

3.2

4.5 – correct

5

8

The measure of central tendency that identifies the value that occurs most often is called the:

Mean

Median

Mode – correct

Range

Using statistics to  make predictions about how a logo redesign may impact sales is an example of ___________ statistics.

Inferential – correct

Descriptive

Informal

Elementary

In this series of numbers, what is the mean?

5, 2, 4, 8, 9, 8, 2, 3, 1, 8

5 – correct

4.5

8

3.2

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