Strategic partnerships, Virtual, Customer Marketing Management – Ecommerce
The key terms in this Customer Marketing Management – E commerce course include Strategic partnerships, Virtual, Business, computer, backbone, internet, Routers, occupations, supply, acronym, asynchronous backbone, analysis, circuit, competitor, mid-1990s, telecommunications, amazon, e-procurement, transaction-forwarding
Strategic partnerships occurring between or among companies operating on the Internet are called ____.
virtual companies – correct
virtual partnerships
economic structure
What does the acronym SWOT stand for?
strengths, weaknesses, opportunities, and threats – correct
supply, wealth, occupations, and threats
supply, weaknesses, opportunities, and testing
strengths, wealth, occupations, and testing
In the mid-1990s, ____ used a SWOT analysis to create a business strategy that helped it become a strong competitor in its industry value chain.
Acer Computer
NEC computer
Dell computer – correct
HP Computer
The combination of telephone lines and the closed switches that connect them to each other is called a ____.
circuit – correct
LAN
WAN
pathway
Routers and the telecommunications lines connecting them are collectively referred to as ____.
Internet routers
backbone routers
the internet backbone – correct
an asynchronous backbone
Consumer shopping on the Web is often called ____.
B2C – correct
B2B
B2G
e-procurement
The group of logical, related, and sequential activities and transactions in which businesses engage are often collectively referred to as business ____.
communications
processes – correct
logistics
Some researchers define a fourth category of electronic commerce called ____, which includes individuals who buy and sell items among themselves.
C2B
C2C – correct
B2B
B2C
A(n) ____ is an independent firm that offers connection and transaction-forwarding services to buyers and sellers engaged in EDI.
EFT
LAN
VAN – correct
ERP
A good example of a company that sells its products to other businesses rather than to consumers is_____.
Buy USA.com
Amazon.com
Sohu.com
Intel – correct
What is the name of a specific collection of business processes used to identify customers, market to those customers, and generate sales to those customers?
value-added network
industry value chain
strategic alliance
The combination of store design, layout, and product display knowledge is called ____.
business transaction
service
business process
merchandising- correct
In a ____, companies coordinate their strategies, resources, and skill sets by forming long-term, stable relationships with other companies and individuals based on shared purposes.
business model
market economic structure
network economic structure – correct
value system
Strategic partnerships occurring between or among companies operating on the Internet are called ____.
virtual companies – correct
strategic alliances
virtual partnerships
economic structure
What does the acronym SWOT stand for?
strengths, weaknesses, opportunities, and threats – correct
supply, wealth, occupations, and threats
supply, weaknesses, opportunities, and testing
strengths, wealth, occupations, and testing
In the mid-1990s, ____ used a SWOT analysis to create a business strategy that helped it become a strong competitor in its industry value chain.
Acer Computer
NEC computer
Dell computer – correct
HP Computer
The combination of telephone lines and the closed switches that connect them to each other is called a ____.
circuit – correct
LAN
WAN
pathway
Routers and the telecommunications lines connecting them are collectively referred to as ____.
Internet routers
backbone routers
the internet backbone – correct
an asynchronous backbone