Ethical Behavior Policy – International Marketing Mgt. – IBUS

Twitter - Quiz Tutors
If a firm has a well-developed ethical behavior policy for its home market,
Facebook - Quiz Tutors

Psychographic Demographics, Ethical Behavior Policy, International Marketing Mgt. – IBUS Exam

The key terms in this International Marketing course include Ethical Behavior Policy, Manufacturing, Market, Cultural, Legal, Secondary Research, Time-Series Approach, Market Segmentation Approach, Psychographic Demographics, Behaviors and Values, International Law, International Marketing Mgt. – IBUS Exam


If a firm has a well-developed ethical behavior policy for its home market,

it will not be well received in foreign markets due to governmental restrictions.

cultural and religious differences make ethical issues more complex when the firm expands internationally and the policy may need to be adapted.

cultural, legal, and religious differences make ethical issues more complex when the firm expands internationally and the policy may need to be adapted.

best practice is to use its home market policy in all foreign markets.


An important ethical issue relating to overseas manufacturing involves:

use of government subsidies in countries not considered “democratic”.

manufacturing a product in a country that otherwise has no need for the product.

labor practices such as wage and working conditions.

low cost of manufacturing versus low per capita income.


Data from published and third-party sources is considered

a public resource.

secondary research.

focused research.

primary research.


The time-series approach involves

comparing data based on relationships to other data.

assessing the market growth of several markets over the period of one year.

estimating demand based on one country’s historical market growth to another.

taking research samples at different times over a period of years to compare results.


The market segmentation approach known as psychographic demographics is determined from

behaviors and values.

brand loyalty or adoption habits.

educational levels.

cultural psychology measures.


International law is best described as the :

international standards developed by the World Court that govern industry and trade among nations.

treaties of friendship, commerce, and navigation that govern all commercial relations among nations.

collection of international treaties,  conventions, and agreements that have, more or less, the force of law.

international extension of U.S. law on a unilateral basis.


If a firm has a well-developed ethical behavior policy for its home market,

it will not be well received in foreign markets due to governmental restrictions.

cultural and religious differences make ethical issues more complex when the firm expands internationally and the policy may need to be adapted.

cultural, legal, and religious differences make ethical issues more complex when the firm expands internationally and the policy may need to be adapted.

best practice is to use its home market policy in all foreign markets.


An important ethical issue relating to overseas manufacturing involves:

use of government subsidies in countries not considered “democratic”.

manufacturing a product in a country that otherwise has no need for the product.

labor practices such as wage and working conditions.

low cost of manufacturing versus low per capita income.